These aren't really secret. They're the ways machines and devices spell — binary, hex, Base64, phone keypads, keyboards, and the Enigma machine — and they turn up in puzzle hunts because they look impenetrable until you know the trick.
Free tool Have one to decode right now? Use the Binary Translator toolOnly 0s and 1s is binary. Pairs of 0–9 and A–F is hex. A jumble of upper and lower case that ends in = is Base64. Runs of the same digit are a phone keypad, and text full of neighbouring keys is a keyboard slip.
Binary Each block of eight 0s and 1s is one character, spaces included. 01000001 is 65, and 65 is A.
TREASURE MAP
8 bits · ASCII
01010100 01010010 01000101 01000001 01010011 01010101 01010010 01000101 00100000 01001101 01000001 01010000
Nothing here is secret — it's how a machine spells. Recognise the encoding and you can read it straight back. This one is Binary. The key: 8 bits · ASCII. Each block of eight 0s and 1s is one character, spaces included. 01000001 is 65, and 65 is A. Convert the first three characters back and they read T R E. The answer was TREASURE MAP.
Name the encoding and the rest is lookup. Do the first few characters by hand so you're sure of the format, then let a converter do the remaining ones — that's what they're for.
One a day, three guesses, and a streak that breaks the moment you miss one. Today’s is cipher #61.